You send the form
With whatever you know. Unknowns are fine and normal at this stage.
Fixed price · One conversation · No obligation
A fixed number, after one conversation.
Not a range, not an hourly rate, and not a figure that changes once the work starts. One conversation about what the site actually has to do, then a price you can plan against.
Short answer
A website quote from Asif Ali is a fixed price agreed after one conversation about what the site needs to do. It covers design, development, structure and launch, with the scope written down so both sides know what is included before anything begins.
Fixed price, not hourly
Scope written down
Code and hosting stay yours
Honest timeline
Free quote
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Four details. A real reply the same day, from me.
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01 What to tell me
What I need to quote accurately.
Answer what you can. Unknowns are normal and we work them out on the call.
What to tell me
- What the business does. And who buys from it. This affects the structure more than anything else.
- Roughly how many pages. Or better, how many distinct page types. Twenty products sharing one layout is not twenty designs.
- Whether you need to edit it. Daily editing by a non-technical team changes the answer considerably.
- Whether it sells online. E-commerce changes the scope substantially, and the operational questions matter more than the design.
- What content exists. Text, photographs, logo. The single biggest cause of delayed launches is content arriving late.
- Any deadline that matters. A launch tied to a season or an event should be said at the start, not discovered later.
- Your current site, if there is one. Send the URL. A redesign that keeps your rankings is a different job from a new build.
02 Process
How the quote is produced.
We have one conversation
Twenty to thirty minutes, by phone or WhatsApp. This is where the scope is genuinely decided.
I send a fixed price
With what is included, what is not, and an honest timeline. In plain language rather than a proposal deck.
You decide, without chasing
If it is not right, that is fine. There is no follow-up sequence.
Work starts on an agreed scope
Written down, so nobody argues about what was meant in week four.
03 Fixed price
Why fixed price rather than hourly.
Hourly billing makes it my problem to work fast and your problem to guess the total. That is the wrong way round. A fixed price means the number you agree is the number you pay, and any inefficiency on my side is mine to absorb rather than yours to fund.
It also forces a real conversation about scope before anything starts, which is where most website projects go wrong. A written scope means both of us know what is included, and a genuine change of direction is priced at the time rather than quietly absorbed and taken out of quality somewhere else.
What a fixed price is not is an unchangeable one regardless of what you ask for. If the brief genuinely changes, that is a new number, agreed before the work is done. What it does prevent is a surprise at the end.
— Related
More on building sites.
Website Designing
What the design work actually involves.
OpenWeb Development
The build, the stack and what you own.
OpenWebsite Redesign
Including when not to redesign at all.
OpenE-commerce Development
If you are selling online.
Open— Questions
Quotes — your questions.
Straight answers, including the ones that cost me work. If yours is not here, ask it — I reply the same day.
It depends on the number of distinct page types, whether it needs a CMS or e-commerce, and how much content exists. That is why the quote comes after a conversation rather than from a price list — a figure quoted before understanding the project is a guess.
Because the honest range is wide enough to be useless, and a low headline figure that rises later is a practice I would rather not adopt. One conversation produces a real number you can plan against.
Yes, against the written scope. If the brief genuinely changes, that is quoted as a change at the time rather than absorbed silently. What it prevents is a surprise invoice at the end.
A focused business site is usually a few weeks; e-commerce and custom builds longer. The biggest variable is not development speed — it is how quickly content and photographs arrive from your side.
Completely. Code, domain, hosting account and database, in your name. I do not host sites on my own account to keep clients tied in, and if you move to another developer I will hand over cleanly.
Say so and send the URL. A redesign that keeps your existing URLs, content and rankings is frequently cheaper and lower risk than a rebuild, and sometimes the honest answer is three fixes rather than either.
Free consultation · No obligation
One conversation. One number.
Tell me what the site has to do and roughly how big it is. You will get a fixed price, a written scope and an honest timeline.
- Fixed price, never hourly
- Scope written down before work starts
- Code, domain and hosting stay yours
- No follow-up pressure if it is not right
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